The explosion of social media has driven companies to put a big focus on social media marketing over the past few years. You’ve probably heard an executive in your company at one point or another say “we need a social media presence.” All of this demand has led to a boom in new social media agencies that pledge to help your company capitalize on social media and do the heavy lifting.
At first glance, the idea of hiring a social media agency seems like a no-brainer. Why should you take on the costs of building your own marketing team when you can outsource it to experienced professionals who know what they’re doing? Whether you are a public figure, artiste, TV Anchor,… hiring a social media agency like Greenbox Technologies Ltd is the best wise investment based on the returns that you will get.
What Do Social Media Agencies Do?
Some of the typical daily tasks for a social media manager includes:
- Create content to be shared (blog posts, videos, graphics and other media)
- Check industry related news
- Reply to incoming social media posts
- Research new influencers to connect with
- Publish new social media posts
- Schedule social media posts for the week/month/important dates
- Review social media analytics
- Engage with followers
- Follow up with emails, phone calls and social media conversations
Strategy and planning:
Social media publishing:
What Are Your Goals?
Hiring a social media agency just because it seems like the right thing to do isn’t wise. You need to figure out what you want to accomplish. Going to an agency and simply telling them you want to be more active on social media is far too vague. Do you want to generate new leads? Expand your brand? Engage more with your current customers? Are you trying to promote a new product or service?
After you’ve established your goals, decide whether or not you even need an agency to accomplish them. For instance, you may not need to hire an agency if you strictly want to use social media to engage with your customers. But if you’re trying to generate new leads and have no idea how to start, an agency could be helpful.
To hire Greenbox Technologies Ltd, get in touch with them via:
Greenbox Technologies Ltd
Lotus Plaza, 4th Floor, along Chiromo Lane, Off Ojijo Road
Call/WhatsApp – +254733179944
Business Analyst at Tunayo Business Magazine | Follow me on Twitter